The Death of Intimacy
Aug. 3rd, 2005 11:47 am![[identity profile]](https://www.dreamwidth.org/img/silk/identity/openid.png)
In "Fleshy Thighs on Parade" Meghan Daum takes an unexpected take on the new Dove "Real Bodies" advertising campaign. A take which resonates with this privacy-loving hobbit. It seems that even as Madison Avenue and the feminista press celebrates sexual intimacy, it destroys it.
Daum's punchline:
These ads are unnerving because intimacy can be unnerving. Public exposure cancels out intimacy all together, which means that what's shocking about these ads has less to do with body size than the shock of seeing our bedrooms in the harsh midday light. We may gasp, but I suspect what we're saying without realizing it is this: "Leave this work to the pros, girls. Real women have better things to do."
Hat tip to Cathy Seipp
Daum's punchline:
These ads are unnerving because intimacy can be unnerving. Public exposure cancels out intimacy all together, which means that what's shocking about these ads has less to do with body size than the shock of seeing our bedrooms in the harsh midday light. We may gasp, but I suspect what we're saying without realizing it is this: "Leave this work to the pros, girls. Real women have better things to do."
Hat tip to Cathy Seipp